|CREDENTIAL:||Badge(s); Certificate (free)|
This course is designed for non-native English speakers who are interested in improving their language skills and knowledge of the media at the same time. In this course, participants will investigate how media has changed over time. They will explore the world of advertising and identify targeted marketing strategies, analyze sources, detect bias, and examine how diversity representation in media influences individual identity and society. This course provides the opportunity to develop a broader understanding of the role media plays in our lives while building the vocabulary and language skills needed to analyze what we read and watch. This is a self-paced course, which will be open for 12 weeks. Participants can complete coursework at any time during these 12 weeks. The course has 5 modules; each module will require approximately 3-5 hours of work.
At the end of this course, you’ll be able to:
- Analyze media messages
- Evaluate positive and negative aspects of social media
- Identify marketing strategies in use
- Recognize bias in the media
- Analyze diversity representation in mass media
Target Audience: Non-native English speakers interested in professional development to improve their communication skills.
The course is offered by the Online Professional English Network, sponsored by the U.S. Department of State with funding provided by the U.S. government, and administered by FHI 360.
Senior Technical Officer / Instructor
Jessamyn Embry is a Senior Technical Officer for English Language Acquisition at FHI 360. She has taught and administered English language programs in the United States, France, and India, She holds a BA in International Studies from American University’s School of International Service and an MA TESOL from the SIT Graduate Institute.
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